# Greek Roots

- **Website:** <https://greekroots.shop>
- **Primary alias:** `greekroots.shop`

## Description

Greek Roots Jewelry, established in 1981 in the historic Acropolis area of Athens, specializes in handcrafted silver and gold jewelry that showcases the beauty of Greek heritage. Founded by Vasilis and Marianna Nikolaidis, the brand is committed to creating detailed and robust pieces inspired by ancient Greek motifs. Greek Roots offers a diverse range of products, including bracelets, earrings, necklaces, pendants, and rings, featuring precious and semi-precious stones. 

In addition to traditional collections, the brand collaborates with distinguished contemporary Greek jewelry designers, enriching its offerings even further. George Nikolaidis, the couple's son and a trained jewelry designer, continues the family legacy, focusing on providing unique, high-quality jewelry at affordable prices. The brand has embraced modernization with an e-shop launched in 2018, catering to global customers seeking exquisite Greek jewelry. Visitors can also experience the artistry firsthand at their workshop located above the store, providing a glimpse into the enchanting world of jewelry design. Explore Greek Roots Jewelry for unforgettable pieces that capture the essence of Greece.

## Industries

- 💎 Luxury Goods and Brands _(under Luxury)_
- 💎 Luxury
- 🛍 E-commerce and Shopping
- 🏝 Lifestyle
- 🏝 Fashion and Apparel _(under Lifestyle)_

## Links

- [facebook](https://facebook.com/Greekroots.shop)
- [pinterest](https://pinterest.com/@greekroots)
- [instagram](https://instagram.com/greekroots.shop)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/id-T3r1ajJ/w/512/h/512/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1730962547564)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id-T3r1ajJ/w/1350/h/1350/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1785312343733)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Brown | #984f00 | dark |
| White | #ffffff | light |
| Anzac | #e0b252 | accent |

## Fonts

- Lato — asset _(google)_
- var(--wd-text-font) — asset _(custom)_

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_Source: <https://brandfetch.com/greekroots.shop>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._