# Greycroft

- **Website:** <https://greycroft.com>
- **Primary alias:** `greycroft.com`
- **Founded:** 2006
- **Employees:** 51+
- **Location:** New York, New York, United States
- **Company kind:** PARTNERSHIP

## Description

Greycroft is a renowned venture capital firm that specializes in technology investments. With their extensive experience and expertise, they serve as trusted partners to startups and companies throughout their growth journey, from seed to expansion. As a diverse community of over 250 teams, spanning across 30 states and 19 countries, Greycroft is committed to redefining the Internet economy. They work with a wide range of industries, including Consumer, Enterprise Software, Fintech, Health Tech, and more. Greycroft's impressive portfolio includes some notable companies such as The RealReal, an online luxury goods marketplace, Scopely, a leading interactive entertainment and mobile games company, and Bumble, an empowering platform for connections in love, life, and work. They have also invested in innovative companies like Archer Aviation, which focuses on electric vertical take-off and landing aircraft, and Goop, a curated and shoppable modern lifestyle brand. With a track record of successful acquisitions and IPOs, including Wondery, Shipt, and Bird, Greycroft continues to make a significant impact in the technology and venture capital space.

## Industries

- 💰 Investing _(under Finance)_
- 💰 Finance

## Links

- [twitter](https://twitter.com/greycroftvc)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idQjtu250r/w/820/h/180/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1790092201497)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idQjtu250r/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1790092201594)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Green Kelp | #1f3822 | dark |
| White | #ffffff | light |
| Persian Green | #00a99d | accent |

## Fonts

- var(--_48laga14) — asset _(custom)_
- var(--_48laga15) — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idQjtu250r/w/1500/h/500/idKiBpuOzf.jpeg?c=1bxid64Mup7aczewSAYMX&t=1790092201774)

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_Source: <https://brandfetch.com/greycroft.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._