Grupo Serra is a leading media group in the Balearic Islands, known for its informative leadership. Founded by Pere A. Serra in 1950, Grupo Serra is an exclusively locally funded conglomerate of media outlets.

Over the years, numerous projects have been created under Grupo Serra, forming a wide and diverse range of informative offerings. The company boasts various newspapers including Ultima Hora, Menorca - Es diari, Ultima Hora - Periódico de Ibiza y Formentera, Majorca Daily Bulletin, Mallorca Magazin, and Sóller. Additionally, Grupo Serra offers a plethora of supplements and magazines such as Brisas, Domingo, Zona Ocio, Deporte Insular, Aula de Premsa, and El Económico.

The group also embraces new technologies, with digital editions of all its media outlets and affiliated platforms. Furthermore, Grupo Serra has a state-of-the-art printing facility, Impreshora Balears, equipped with advanced technology and strategically located near Palma airport for efficient distribution. The conglomerate is committed to the social and cultural development of the community, evidenced by their publication of essential collectibles and the Club Ultima Hora, which brings distinguished figures from the world of culture, sports, science, and politics to Mallorca.

Grupo Serra is also a platform for subscribers to access a wide range of services and publications through the Club del Suscriptor. With a strong emphasis on quality and innovation, Grupo Serra has become a trusted source of news and information for the Balearic Islands