Guzman y Gomez (GYG) is a fast-casual Mexican restaurant chain that originated in Australia. Founded in 2006 by Steven Marks, GYG started as a single store in Newtown, Sydney and quickly gained popularity due to its fresh and authentic Mexican food. Today, it has become one of the leading Mexican food chains in Australia.

The company's headquarters is located in Newtown, Sydney, Australia. From here, they oversee their operations and manage their expanding network of restaurants both domestically and internationally. Guzman y Gomez specializes in offering Mexican cuisine through its menu of burritos, tacos, nachos, and quesadillas.

They focus on using high-quality ingredients and traditional flavors to create a genuine Mexican dining experience. They also offer a range of vegetarian, vegan, and gluten-free options to cater to various dietary preferences. Along with their dine-in and take-out services, GYG also provides home delivery and catering services.

While GYG has primarily focused on the Australian market, it has started expanding globally. The company currently operates in Singapore, Japan, and the United States. They have also formed partnerships with notable brands such as Caltex and Drizly to reach a wider customer base and enhance their delivery services.

In terms of market position, Guzman y Gomez has emerged as a strong competitor in the fast-casual dining industry. Their commitment to high-quality ingredients, sustainable practices, and cultural authenticity sets them apart from competitors. Although they face competition from other Mexican food chains and fast-food giants, GYG's strong brand presence and growing customer base have helped solidify their position in the market.

Notably, Guzman y Gomez has been recognized for its achievements and contributions to the food service industry. They have received numerous awards, including being named the QSR Media Multi-Site Restaurant of the Year in 2019. They have also been praised for their social and environmental initiatives, such as their commitment to sourcing ethically produced ingredients.

As of the latest updates available, Guzman y Gomez continues to expand its operations both domestically and internationally. They are constantly innovating their menu offerings and exploring new markets for growth. The company remains a popular choice for those seeking authentic Mexican cuisine and is expected to continue its upward trajectory in the fast-casual dining sector