# H2W Apparel

- **Website:** <https://h2wstore.myshopify.com>
- **Primary alias:** `h2wstore.myshopify.com`

## Description

H2W Apparel is a revolutionary brand founded by Tamara Brunow, ignited by her personal discomfort during a delayed flight. What began with a simple idea for a better bra has evolved into a dedicated movement aimed at empowering women through innovative and stylish activewear. The brand stands for Happy, Healthy, and Whole, emphasizing the importance of comfort in women's lives.

H2W Apparel specializes in inclusive lingerie and activewear designed to cater to diverse body shapes and sizes. Their products prioritize breathable fabrics that flatter the figure while providing exceptional support and freedom of movement. With a focus on eliminating discomfort—such as pinching underwires and tight racerbacks—H2W ensures that women feel confident and unrestricted in their daily activities, whether at work, working out, or unwinding.

Committed to enhancing women's lifestyles, H2W Apparel offers free shipping on all orders and encourages customers to embrace their unique journeys with stylish solutions that truly understand their needs.

## Industries

- 🏝 Lifestyle
- 🏝 Fashion and Apparel _(under Lifestyle)_
- 🛍 E-commerce and Shopping
- 📊 Textiles _(under Business and Consumer Services)_
- 📊 Business and Consumer Services

## Links

- [twitter](https://twitter.com/H2WApparel)
- [instagram](https://instagram.com/h2w_apparel)
- [facebook](https://facebook.com/H2WApparel)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idPzx_OUA7/w/250/h/75/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1750368450698)
- icon _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idPzx_OUA7/w/1080/h/1080/theme/dark/icon.png?c=1bxid64Mup7aczewSAYMX&t=1750368450904)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Santa Fe | #b77855 | accent |
| Mine Shaft | #282828 | dark |
| Silver | #cccccc | light |

## Fonts

- Poppins — asset _(google)_
- Poppins — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idPzx_OUA7/w/1500/h/500/idABsmAsd7.jpeg?c=1bxid64Mup7aczewSAYMX&t=1750368451133)

---

_Source: <https://brandfetch.com/h2wstore.myshopify.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._