# Haier

- **Website:** <https://haier.com.au>
- **Primary alias:** `haier.com.au`

## Description

Haier is a leading international brand that specializes in a wide range of home appliances designed to simplify everyday tasks and enhance everyday living. With a commitment to stylish and innovative yet affordable appliances, Haier has consistently been voted the top appliance brand in the world*. Founded in China in 1984, Haier has earned a reputation for listening to customer needs and incorporating their insights into the design of smart home appliances. In Australia and New Zealand, all Haier appliances are backed by a reliable 2-year warranty. Haier's story began when a small refrigeration factory in Qingdao obtained technology and manufacturing know-how from Liebherr, a renowned German appliance manufacturer, in the early 1980s. By the early 1990s, this company evolved into Haier and quickly became the leading appliance company in China. Today, Haier holds the distinction of being the number one major appliances brand globally. Haier is dedicated to innovation and has an extensive network of design centers, including a cutting-edge research and development center in New Zealand in collaboration with the esteemed Fisher & Paykel team. Join the Haier community and experience the convenience and efficiency of their exceptional range of appliances. *Source: Euromonitor International Limited; Consumer Appliance 2022ed, % unit share, 2009-2021 volume sales data. Major Appliances category includes dishwashers, home laundry appliances, large cooking appliances, microwaves, and refrigeration appliances.

## Industries

- 🖥 Computers Electronics and Technology
- 🖥 Consumer Electronics _(under Computers Electronics and Technology)_
- 🪴 Home and Garden
- 🖥 Smart Homes and Home Automation _(under Computers Electronics and Technology)_

## Links

- [youtube](https://youtube.com/c/HaierAustralia)
- [facebook](https://facebook.com/HaierAustralia)
- [instagram](https://instagram.com/haieraustralia)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idU-UaxWJK/w/1080/h/1080/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1781243604986)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Science Blue | #006ebe | accent |
| Mine Shaft | #333333 | dark |
| White | #ffffff | light |

## Fonts

- Arial — asset _(custom)_
- arial — asset _(custom)_

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_Source: <https://brandfetch.com/haier.com.au>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._