Haima Automobile is a Chinese automotive company founded in 1988. Its headquarters is located in Haikou, Hainan Province, China. The company initially began as a joint venture between China's Hainan Provincial Automotive Industry Holding and Mazda of Japan, known as Hainan Mazda Motor Co.

Ltd. It wasn't until 2006 that Haima Automobile became an independent brand. Haima Automobile primarily specializes in manufacturing and selling passenger cars, commercial vehicles, and automotive parts.

The company produces a wide range of vehicles including sedans, SUVs, and electric vehicles. It also invests in research and development to improve the quality and performance of its products. Haima Automobile places a strong emphasis on technological innovation and has launched several electric models to cater to the growing demand for eco-friendly vehicles.

On a global scale, Haima Automobile has made significant advancements by establishing subsidiaries and joint ventures in foreign markets. It has partnerships with international automotive companies such as Mazda, Honda, and Mitsubishi, enabling the exchange of technology and expertise. These collaborations have helped Haima Automobile expand its presence in overseas markets, including Southeast Asia, the Middle East, and Africa.

In terms of market position, Haima Automobile has seen steady growth in recent years. It has achieved notable success in the domestic Chinese market, ranking among the top Chinese automobile brands. While facing fierce competition from both domestic and international competitors, Haima Automobile has managed to maintain a strong market position, thanks to its focus on quality and innovation.

Haima Automobile has experienced several significant milestones throughout its existence. In 2006, it rebranded itself as an independent brand and launched its first independent model, the Haima Family. In 2018, the company introduced its all-electric vehicle, the Haima Aishang, targeting the booming electric vehicle market.

Currently, Haima Automobile is continuously working on new product development and expanding its global presence. Although specific details of its latest updates or key information are not available, the company's commitment to technological advancement and international partnerships suggests a positive outlook for its future growth