# Hancom AD

- **Website:** <https://hancomad.com>
- **Primary alias:** `hancomad.com`

## Description

Hancom AD is an advertising service built around Hancom Office 2022, the office software suite developed by Hancom, a South Korean software company. The platform helps advertisers reach relevant users of Hancom Office through campaigns displayed within the software and its installation experience. Hancom reports a user base of 20 million and approximately 230,000 customers across government agencies, public institutions, educational organizations, and businesses.

Hancom AD offers campaign targeting informed by user behavior data, along with a dashboard for monitoring and managing campaign performance. Its optimization features include automatic distribution of budgets by time period and measurement of creative performance through real-time bidding and click-through rates, enabling exposure to be adjusted by results.

Advertising formats include banners shown during trial downloads and installation, desktop toast banners, and placements within Hancom Office applications. These include square and top-corner banners, side banners, preview-area banners, and text ads across products such as Han글, Hanword, Hancell, Hanshow, and HanPDF. The service supports both standard and retargeting advertisements.

## Industries

- 🖥 Computers Electronics and Technology
- 🖥 Advertising Networks _(under Computers Electronics and Technology)_

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idPACN0pXr/w/160/h/22/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1792735261235)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Black | #000000 | dark |
| White | #ffffff | light |
| Cerulean | #009ce1 | accent |

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_Source: <https://brandfetch.com/hancomad.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._