# Hartfield Insurance Group

- **Website:** <https://hartfieldinsgroup.com>
- **Primary alias:** `hartfieldinsgroup.com`
- **Founded:** 2008
- **Employees:** 2+
- **Location:** Gainesville, Florida, United States
- **Company kind:** SELF OWNED

## Description

Hartfield Insurance Group is an insurance agency based in Gainesville, Florida, helping individuals, families, and businesses protect their finances and manage the impact of unexpected events. Founded by Larry Hartfield, the agency frames insurance as “Financial Self-Defense,” reflecting his background as a martial arts instructor and an emphasis on avoiding risks where possible and mitigating their consequences.

The agency offers personal insurance for needs such as home and auto coverage, along with life, health, and annuity options. Its business insurance solutions include comprehensive property coverage, builder’s risk, business operations liability, group benefits, and workers’ compensation. Hartfield Insurance Group also provides specialized coverage for veterinarians as an authorized representative of the American Veterinary Medical Association, serving practices in Gainesville and throughout Florida.

The agency says it tailors its recommendations to each client’s circumstances and goals, guiding them through insurance choices with expertise, empathy, and personalized service. Its focus is helping clients find suitable protection for their families, businesses, health, and property.

## Industries

- 💰 Insurance _(under Finance)_
- 💰 Finance

## Links

- [instagram](https://instagram.com/hartfieldinsurancegroup)
- [facebook](https://facebook.com/Hartfieldinsgroup)
- [linkedin](https://linkedin.com/company/hartfield-insurance-group-inc-)
- [twitter](https://twitter.com/LarryHartfield)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idkBECzMxl/w/778/h/236/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1791504796920)
- icon _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idkBECzMxl/w/1079/h/1079/theme/dark/icon.png?c=1bxid64Mup7aczewSAYMX&t=1791504797120)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Flesh | #fecda5 | light |
| Venice Blue | #074a76 | accent |
| Black | #000000 | dark |

## Fonts

- var(--go--font-family) — asset _(custom)_
- Nunito Sans — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idkBECzMxl/w/1500/h/500/idWtLG0ACK.jpeg?c=1bxid64Mup7aczewSAYMX&t=1688995119541)

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_Source: <https://brandfetch.com/hartfieldinsgroup.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._