# Alexandra Rae

- **Website:** <https://harvestjoydesign.com>
- **Primary alias:** `harvestjoydesign.com`

## Description

Harvest Joy Design is a vibrant brand founded by Alexandra Rae, focusing on quality produce photography that connects consumers to the origins of their food. Based in California, Harvest Joy offers a dynamic platform showcasing farming stories, tips on seasonal produce, and insights into local farms. Alexandra’s lifelong passion for agriculture and her degree in Agricultural Business Management from Cal Poly San Luis Obispo inspired her vision to educate and advocate for fresh food through artful visual storytelling.

The brand's engaging social media presence, particularly on Instagram and TikTok, attracts over 18,000 followers, primarily Millennials eager to learn more about where their food comes from. Through captivating field photography and interview-style videos, Alexandra highlights the dedication of farmers while addressing consumer concerns about food quality and recalls. Additionally, her popular #FarmFashionFriday series provides modern fashion inspiration related to farm life. Harvest Joy Design not only celebrates the joy of harvesting but also fosters a deeper appreciation for the relationships between people and the land they cultivate.

## Industries

- 🍔 Food and Drink
- 🏭 Heavy Industry and Engineering
- 🏭 Agriculture _(under Heavy Industry and Engineering)_
- 🍔 Food and Drink _(under Food and Drink)_
- 🏭 Heavy Industry and Engineering _(under Heavy Industry and Engineering)_

## Links

- [youtube](https://youtube.com/channel/UCOa2w_07dDixRWcqSZrWaGg)
- [twitter](https://twitter.com/harvest_joy)
- [instagram](https://instagram.com/harvest.joy)
- [facebook](https://facebook.com/harvest.joy.design)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idTOTGyFzJ/w/234/h/138/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1730920316767)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idTOTGyFzJ/w/399/h/399/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1730920317675)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Emperor | #515050 | accent |
| Kumera | #917b26 | dark |
| White | #ffffff | light |

## Fonts

- Helvetica — asset _(custom)_
- Clarkson — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idTOTGyFzJ/w/1500/h/500/id2Z9w7CwY.jpeg?c=1bxid64Mup7aczewSAYMX&t=1730920317415)

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_Source: <https://brandfetch.com/harvestjoydesign.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._