# Lazada

- **Website:** <https://helenzhu.com>
- **Primary alias:** `helenzhu.com`

## Description

Lazada Group, founded in 2012, is Southeast Asia's premier eCommerce platform, operating across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. This innovative company connects the region through its advanced technology, logistics, and payment solutions, aiming to serve 300 million customers by 2030. As the regional flagship of Alibaba Group since 2016, Lazada benefits from top-tier technology and infrastructure.

Lazada offers a diverse array of products and services, highlighted by its unique platforms like LazMall and Lazada Marketplace. LazMall, established in 2018, is Southeast Asia's largest virtual mall, featuring over 32,000 local and international brands, with a focus on product authenticity and customer satisfaction. The Lazada Marketplace, launched in 2013, empowers retailers by providing access to millions of customers, logistical support, and marketing analytics.

Additionally, Lazada’s cross-border initiatives facilitate access to international brands and products, supported by Alibaba’s efficient logistics, ensuring rapid delivery. Through its innovative approach, Lazada redefines the retail experience in the region.

## Industries

- 🛍 E-commerce and Shopping
- 🛍 Marketplace _(under E-commerce and Shopping)_

## Links

- [twitter](https://twitter.com/LazadaID)
- [instagram](https://instagram.com/lazada_id)
- [linkedin](https://linkedin.com/company/lazada)
- [facebook](https://facebook.com/LazadaIndonesia)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idnXO54Lbs/w/667/h/199/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1752460374598)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idnXO54Lbs/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1752460374896)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Blaze Orange | #f36003 | accent |
| Harlequin | #4ed600 | dark |
| Kournikova | #fff07f | light |

## Fonts

- Roboto — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idnXO54Lbs/w/1500/h/500/idYfmleyZT.jpeg?c=1bxid64Mup7aczewSAYMX&t=1752460374455)

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_Source: <https://brandfetch.com/helenzhu.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._