# Hero

- **Website:** <https://hero.holdings>
- **Primary alias:** `hero.holdings`

## Description

Hero Holdings is the entrepreneurial platform of Dan Lazar, a founder whose work spans sports infrastructure, property development and charitable giving. Its sports offering helps clubs make better use of their courts and fields through two types of covered facilities. Air domes are pressurized fabric structures that can be installed over existing venues, providing a faster, lower-upfront-cost and seasonally flexible way to support year-round use and generate winter revenue. For clubs seeking a permanent solution, Hero Holdings also offers fabric structures: steel or aluminum frames with high-performance membranes, designed to provide a modern sports-hall appearance, greater insulation and player comfort.

The portfolio also includes property projects, with featured developments in Australia and hotel developments in the United States. Giving back is another part of the brand’s work, including support for water wells in Burundi, free tennis lessons, food and shelter for a homeless man, and donations linked to charitable challenges. Dan Lazar founded Tennis Hero and Covers Hero, both of which he later exited, and founded HeroX in 2020.

## Industries

- 🏈 Sports
- 🏭 Heavy Industry and Engineering
- 🏭 Construction and Maintenance _(under Heavy Industry and Engineering)_
- 🏈 Tennis _(under Sports)_

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idC3cb17d0/w/256/h/256/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1726140070115)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Black | #000000 | dark |
| White | #ffffff | light |
| Totem Pole | #a01409 | accent |

## Fonts

- Arial — asset _(custom)_
- Geist — asset _(custom)_

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_Source: <https://brandfetch.com/hero.holdings>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._