# Hey Rooted

- **Website:** <https://heyrooted.com>
- **Primary alias:** `heyrooted.com`
- **Founded:** 2018
- **Employees:** 2+
- **Location:** New York, New York, United States
- **Company kind:** PRIVATELY HELD

## Description

Rooted is a brand that offers a wide range of Calatheas, popular for their uniquely patterned foliage that appears to have been painted by a fine artist. With their boldly colored undersides, these plants are a stunning addition to any space. When it comes to general care, Calatheas thrive in low to bright indirect light, so it's best to avoid direct sunlight. Weekly watering is recommended, making sure the top 2 inches of soil feel dry before each watering. In the spring and summer, diluted plant food should be used monthly, while feeding should be stopped in the fall and winter when the plant goes dormant. Most Calatheas are pet-friendly, but it's always recommended to research your specific plant to ensure proper care. Calatheas can be a bit finicky, but with consistent care, they will reward you with their beautiful and bold leaves for years to come. Explore Rooted's collection of Calatheas and bring the beauty of these stunning plants into your space.

## Industries

- ⛑ Health _(under Health)_
- ⛑ Health

## Links

- [youtube](https://youtube.com/channel/UCkHP1JOiGUFuAeKlPhR0AGA)
- [twitter](https://twitter.com/heyrooted)
- [instagram](https://instagram.com/heyrooted)
- [linkedin](https://linkedin.com/company/rootedplants)
- [facebook](https://facebook.com/profile.php?id=61580978401339)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idj7VtB1B4/w/246/h/246/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1756410216867)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Cafe Royale | #722e0c | dark |
| Ecru White | #fafaf0 | light |
| Celery | #afbf4f | accent |

## Fonts

- var(--font-sans) — asset _(custom)_
- var(--font-body-family) — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idj7VtB1B4/w/1500/h/500/id3Fq8gxaT.jpeg?c=1bxid64Mup7aczewSAYMX&t=1756410217120)

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_Source: <https://brandfetch.com/heyrooted.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._