# Higround

- **Website:** <https://higround.co>
- **Primary alias:** `higround.co`
- **Founded:** 2020
- **Employees:** 2+
- **Location:** Los Angeles, California, United States
- **Company kind:** PRIVATELY HELD

## Description

Higround is a lifestyle and computer peripheral brand that aims to represent elevated gaming culture. Founded by Rustin Sotoodeh and Kha Lu, Higround creates high-quality peripherals with unique designs that draw inspiration from fashion, gaming, and technology. Each capsule collection revolves around a central theme, allowing gamers to add personality to their computer setups. We established Higround in 2020 due to our dissatisfaction with generic keyboards available in the market. Through innovative designs, collaborations with other brands, and frequent releases, we are redefining the meaning of a hardware brand. Our goal is to provide gamers with products that not only enhance their gaming performance but also reflect their individual style. From the Topograph - Basecamp 65 Keyboard and Topograph - Mousepad to our Crystal Limited Drops and apparel, we offer a wide range of products to suit every gamer's preferences. Join us on our mission to elevate gaming culture and express yourself through Higround's distinctive and top-quality products.

## Industries

- 🖥 Computer Hardware _(under Computers Electronics and Technology)_
- 🖥 Computers Electronics and Technology

## Links

- [twitter](https://twitter.com/higround)
- [instagram](https://instagram.com/higround)
- [linkedin](https://linkedin.com/company/higround)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idcTB6EqE8/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1782008579890)
- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idcTB6EqE8/w/820/h/84/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1782008579778)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Black | #000000 | dark |
| White | #ffffff | light |
| Yellow Orange | #ffa14a | accent |

## Fonts

- var(--font-stack-headings) — asset _(custom)_
- PP Neue Machina Inktrap — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idcTB6EqE8/w/1500/h/500/idTrqL18VZ.jpeg?c=1bxid64Mup7aczewSAYMX&t=1782008580192)

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_Source: <https://brandfetch.com/higround.co>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._