# HL

- **Website:** <https://hl.is>
- **Primary alias:** `hl.is`
- **Founded:** 2000
- **Employees:** 11+
- **Location:** Kpavogur, Iceland
- **Company kind:** PRIVATELY HELD

## Description

HL Adventure is a brand that caters to adventurous individuals seeking extraordinary travel experiences in Iceland and the Arctic. With over two decades of passion and expertise, HL Adventure offers world-class capabilities in private adventure travel, destination management, and MICE facilitation. Their dedicated team of expert travel designers and operation specialists work closely with an exclusive supplier network to create innovative, bespoke itineraries and once-in-a-lifetime experiences. HL Adventure is highly experienced in the industry, having provided unforgettable adventures for prestigious families and private individuals. They have also earned the trust of global brands like Toyota, Audi, Samsung, and BMW, delivering outstanding results in the meetings, incentives, conference, and events (MICE) industry. Based in Reykjavik, Iceland, HL Adventure was founded in 2000 by Jón Ólafur Magnússen, a professional explorer, with a strong desire to share the outdoor wonders of his homeland with foreign travelers. Their love for Iceland and the Arctic is evident in their attention to detail and meticulous service, ensuring unparalleled levels of service even in the most extraordinary locations. Whether you're seeking icy mountain glacier expeditions, luxurious fire-lit feasts, or a taste of the ancient Viking history, HL Adventure is committed to sharing their spirit of adventure while respecting and appreciating the awe-inspiring natural forces that have shaped these remarkable landscapes. Contact HL Adventure today to embark on a truly unforgettable journey.

## Industries

- ✈️ Transportation and Excursions _(under Travel and Tourism)_
- ✈️ Travel and Tourism

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idvcVwi4sj/w/820/h/233/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1788940368309)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Black | #000000 | dark |
| Black Squeeze | #f8fbfc | light |

## Fonts

- Freight — asset _(custom)_
- ModeratRegular — asset _(custom)_

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_Source: <https://brandfetch.com/hl.is>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._