# Hook.Life

- **Website:** <https://hook-life-store.myshopify.com>
- **Primary alias:** `hook-life-store.myshopify.com`

## Description

Hook Life is an independent fishing-inspired brand created by an artist and a writer who describe themselves as passionate anglers and lovers of life on the water. Its iconic hook, developed in an artist’s studio, represents people who feel at home on the water year-round and in all kinds of weather. The brand welcomes anglers, boaters, surfers, sailors, wharf rats, and beachgoers.

Hook Life offers casual clothing and accessories designed for comfort and a nautical look. Its caps include several Anglers Pride styles and a Water Camo watch cap. Apparel ranges from short- and long-sleeve Anglers Pride tees to the Sun Water Shirt, Hookie Crew sweatshirt, and Fishers Fleece. Accessories include a lifestyle gaiter, socks, and stickers, while its art collection features gamefish and story prints.

Beyond its shop, Hook Life shares its creative perspective through its Story and Studio pages, blog posts, and videos about fishing and coastal life. Customers can also browse new products and sign up for brand content and deals.

## Industries

- 🛍 E-commerce and Shopping
- 🏝 Lifestyle
- 🏝 Fashion and Apparel _(under Lifestyle)_
- 🏈 Sports
- 🏈 Fishing _(under Sports)_

## Links

- [facebook](https://facebook.com/HookLifeUSA)
- [instagram](https://instagram.com/HookLifeUSA)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idtYyS5rsq/w/600/h/314/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1793928495393)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idtYyS5rsq/w/500/h/500/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1793928495852)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Ripe Lemon | #f2c619 | accent |
| Black | #010101 | dark |
| White | #ffffff | light |

## Fonts

- Montserrat — asset _(google)_
- Montserrat — asset _(google)_
- Montserrat — asset _(google)_

---

_Source: <https://brandfetch.com/hook-life-store.myshopify.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._