# Hook Wealth - **Website:** - **Primary alias:** `hookwealth.com` ## Description Hook Wealth Management is a financial planning firm based in Huntington, New York, serving families, individuals, business owners, educators, executives, first responders, and healthcare professionals. The firm emphasizes trusted relationships, personalized guidance, and research-informed strategies to make financial decisions clearer and less stressful. Its planning process brings together information about a client’s assets, liabilities, income, risk tolerance, tax exposure, and goals, then uses analysis to develop and implement a tailored plan. Hook Wealth Management provides financial planning across tax strategies, estate planning, retirement, investments, and business needs, including succession and retirement strategies. It also coordinates planning around commonly used financial products and accounts, such as 401(k), 403(b), and 457 plans, traditional and Roth IRAs, brokerage accounts, insurance, annuities, 529 college savings plans, and cash management strategies. The firm describes its work as ongoing, with plan monitoring, reviews, and communication to help keep strategies aligned with clients’ circumstances and long-term objectives. Hook Wealth Management offers consultations and educational resources, including articles, videos, calculators, and a client portal. ## Industries - 💰 Finance - 💰 Financial Planning and Management _(under Finance)_ ## Logos & icons - logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idyFofFEdl/w/600/h/251/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1791020640594) ## Colors | Name | Hex | Theme | | --- | --- | --- | | Husk | #b9974d | accent | | Pickled Bean | #62431f | dark | | Zircon | #f4f8ff | light | ## Fonts - Lato — asset _(google)_ - Helvetica Neue — asset _(custom)_ --- _Source: _ _See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._