Mark K. Laux is a renowned brand in the field of restaurant menu design, menu engineering, and foodservice marketing. Mark and Kelly Laux, the expert team behind the brand, have been helping foodservice brands connect with their restaurant customers since 1986.

With their extensive experience and deep understanding of the industry, Mark and Kelly established HotOperator Restaurant Menu Marketing in 1988. Their core belief is that the key to successful food sales lies in reaching consumers effectively. HotOperator has been instrumental in the growth of Anchor Food Products, transforming them into a food marketing powerhouse.

Mark and Kelly collaborated with Anchor Food Products to introduce innovative products such as jalapeño Poppers. To boost the success of these new products, HotOperator designed a cutting-edge menu marketing program, allowing restaurant operators to create their own appetizer menus online. The result was remarkable: Anchor Food Products sold over 2 billion Poppers annually, making it a $150 million brand within a $550+ million business.

With their extensive knowledge of restaurant marketing, menu design engineering, and the foodservice industry, Mark and Kelly have established HotOperator as the most respected brand in restaurant menu design across the country. Contact Mark and Kelly now to benefit from their expertise and take your foodservice business to new heights