Uncle Clay's House of Pure Aloha is a beloved brand in Honolulu, Hawai’i that has been spreading the spirit of aloha for over 25 years. It all started with a young boy named Clay, who dreamed of owning a store someday, and that dream has blossomed into a remarkable reality. Uncle Clay has welcomed over one hundred thousand guests from all walks of life and corners of the globe to his House of Pure Aloha.

Visitors to his store have experienced genuine warmth, laughter, and tears, all infused with Uncle Clay's heartfelt Pure Aloha. Featured on Netflix's Somebody Feed Phil, Uncle Clay's House of Pure Aloha has become renowned for its original all-natural Hawaiian shave ice. They have re-revolutionized this iconic snack by embracing its origins and using premium all-natural ingredients for homemade syrups and locally made ice cream.

If you can't visit in person, you can still experience the magic of Pure Aloha through Uncle Clay's help. They offer HOPA Together, a sister organization dedicated to empowering a global movement inspired by Hawai'i's best. Through products like the HOPA Journal, designed to guide a journaling journey of Pure Aloha, Uncle Clay invites you to join the pure aloha movement, decades in the making.

Connect with them on social media or visit their House of Pure Aloha in Honolulu, Hawai’i, to be part of their one world 'ohana