# IAM RoadSmart

- **Website:** <https://iamroadsmart.com>
- **Primary alias:** `iamroadsmart.com`
- **Founded:** 1956
- **Employees:** 51+
- **Location:** Hertfordshire Welwyn Garden City, United Kingdom
- **Company kind:** NON PROFIT

## Description

IAM RoadSmart is a UK-based registered charity that has been committed to improving the road skills of drivers and riders since its formation in 1956. As the largest independent road safety charity in the UK, IAM RoadSmart has dedicated over 60 years to making roads safer by providing coaching and education to enhance driver and rider skills. With a network of 77,800 members and approximately 180 local groups, IAM RoadSmart relies on these qualified experts and passionate individuals to help achieve their vision of becoming the leading provider of coaching and advice for all post-licence drivers and riders. By actively engaging with government and campaigning at national and local levels, IAM RoadSmart aims to create a future fit and safer road network that reduces harm. Through their courses and assessments, IAM RoadSmart actively contributes to road safety by improving the skills of road users and ensuring they meet or exceed the minimum standards. With a focused team, active community, and a commitment to embracing technology, IAM RoadSmart is dedicated to continuously improving and creating a sustainable impact on road safety in the UK.

## Industries

- 🏎 Automotive Industry _(under Vehicles)_
- 🏎 Vehicles

## Links

- [twitter](https://twitter.com/IAMRoadSmart)
- [facebook](https://facebook.com/IAMRoadSmart)
- [instagram](https://instagram.com/iam_roadsmart)
- [linkedin](https://linkedin.com/company/iamroadsmart)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idHCB4Kh30/w/820/h/499/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1773744963720)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idHCB4Kh30/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1787068218400)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Persian Blue | #1032cf | accent |
| Sherpa Blue | #00475a | dark |
| White | #ffffff | light |

## Fonts

- var(--font-sans) — asset _(custom)_
- klavika-web — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idHCB4Kh30/w/1500/h/500/idxAmcLCQT.jpeg?c=1bxid64Mup7aczewSAYMX&t=1787068218621)

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_Source: <https://brandfetch.com/iamroadsmart.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._