# iDEA

- **Website:** <https://idea.org.uk>
- **Primary alias:** `idea.org.uk`

## Description

It helps learners develop and demonstrate digital, enterprise and employability skills for free, supporting people of different ages and stages to build confidence and prepare for work and life. Learners can explore short, interactive online badges covering subjects including coding. Designed in consultation with industry experts, the modules can be accessed on any device wherever an internet connection is available. Completing badges earns points towards Bronze, Silver and Gold Awards, which represent beginner, intermediate and advanced levels. Participants can also download, print and share a portable Record of Achievement, and work towards special achievements. iDEA provides learning resources for individuals and offers organisers an Organiser Management System to use with groups and track progress. The programme also invites partners to support digital skills education. Its website features getting-started guidance, tutorials, a blog, support and information about its work. iDEA reports millions of learners, badges completed and awards earned, and highlights recognition through education and technology awards.

## Industries

- 🧪 Science and Education
- 🧪 Education _(under Science and Education)_

## Links

- [twitter](https://twitter.com/idea_award)
- [facebook](https://facebook.com/idea.org.uk)
- [instagram](https://instagram.com/ideaaward)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idfRm6YN5d/w/820/h/284/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1791529034970)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idfRm6YN5d/w/300/h/300/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1791529035091)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Cerise Red | #e6417b | accent |
| Cloud Burst | #232d5e | dark |
| Silver | #cccccc | light |

## Fonts

- Montserrat — asset _(google)_
- Montserrat — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idfRm6YN5d/w/1500/h/500/idVKr3FgSM.jpeg?c=1bxid64Mup7aczewSAYMX&t=1791529035264)

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_Source: <https://brandfetch.com/idea.org.uk>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._