Introducing IEG Store, a brand that embraces the healing power of nature and its impact on our health, culture, and traditions. We believe that the complementary effects of natural products can bring about a significant change in our overall well-being, making the world a healthier place. Founded in 2019, IEG Store began as a provider of natural and wellness products from around the world.

However, our passion for effective skincare solutions and a desire to share our family's treasured recipes led us to create Apothecary Basics. This line of products draws on our deep knowledge and expertise as third-generation pharmacists, using tried and true formulas passed down through generations. At Apothecary Basics, we prioritize the use of organic and locally sourced ingredients whenever possible, ensuring that our products are always fresh and made with utmost care.

We understand the importance of safe and non-toxic skincare, which is why our formulas are fragrance-free, paraben-free, and phthalate-free. We are committed to making our products accessible to everyone who deserves safe and effective skincare. Discover the perfect craft of Apothecary Basics and experience the best of our family's traditional knowledge and expertise.

Join us in our mission to reconnect with nature and find joy in respectful relationships with the natural world