The Integrated Health And Wellbeing Council (IHW Council) is dedicated to creating awareness and advocating for a healthier, happier world. With a strong belief that health is everyone’s responsibility, IHW Council initiatives are sparking conversations about health at both the national and international levels. The council's core philosophy is based on the idea that focused, dedicated efforts impacting health-related areas should be acknowledged, inspiring more hands and initiatives to contribute towards the goal of a healthy nation.

The brand offers a range of initiatives, including National Health Awareness Month, Janani Helpline, and the Shapath 1000 days program, all aimed at promoting health and wellbeing. In addition to these initiatives, IHW. tv is a social-first platform advocating for integrated health and wellbeing through aggregated news, original stories, and digital video content.

The IHW Council is committed to making health a priority for all human enterprises and has a vision of working towards a healthier nation