# Indicative

- **Website:** <https://indicative.com>
- **Primary alias:** `indicative.com`
- **Founded:** 2013
- **Employees:** 11+
- **Location:** New York, New York, United States
- **Company kind:** PRIVATELY HELD

## Description

Indicative is a leading brand that specializes in product analytics for data-driven teams. Their platform allows you to gain insightful and actionable information from your cloud data warehouse without the need for SQL or coding expertise. With Indicative, you can connect all your data sources, including your data warehouse, customer data platform (CDP), website, or mobile app, to unlock a comprehensive view of your customer journey. The platform offers a range of powerful features to enhance your analytics capabilities. You can utilize the multipath funnel to visualize and optimize conversion and retention rates. Discover the most common customer paths with customer journey analysis, and personalize user experiences through segmentation. Additionally, Indicative provides cohort analysis to identify the features and campaigns that engage and retain customers the most. Leading brands across various industries choose Indicative to access real-time insights that drive informed decision-making. Product managers, marketers, and data analysts benefit from quick and meaningful insights, enabling them to optimize campaigns, prioritize resources, and enhance customer experiences. Join the data-driven movement and start your free trial with Indicative today.

## Industries

- 🖥 Programming and Developer Software _(under Computers Electronics and Technology)_
- 🖥 Computers Electronics and Technology

## Links

- [twitter](https://twitter.com/getindicative)
- [facebook](https://facebook.com/getindicative)
- [linkedin](https://linkedin.com/company/indicative)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idR-3BVSTQ/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1782416846646)
- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idR-3BVSTQ/w/820/h/323/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1782416846559)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Woodsmoke | #16171f | dark |
| White | #ffffff | light |
| Paua | #20007a | accent |

## Fonts

- GTA — asset _(custom)_
- HK Grotesk — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idR-3BVSTQ/w/1500/h/500/idkyKIYS25.jpeg?c=1bxid64Mup7aczewSAYMX&t=1782416846849)

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_Source: <https://brandfetch.com/indicative.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._