# ITO EN Europe

- **Website:** <https://itoen-europe.com>
- **Primary alias:** `itoen-europe.com`

## Description

ITO EN is a Japanese tea company founded in 1966 and described as Japan’s No. 1 tea company. The brand brings the character of Japanese green tea to European customers, emphasizing authentic, award-winning and unsweetened tea. Its focus is on offering green tea in a form that reflects its Japanese heritage, with an unsweetened profile for those who prefer tea without added sweetness. ITO EN Europe provides an online storefront where customers can explore and purchase its products. The site also supports shopping features such as a product catalogue, cart and secure checkout. The supplied information does not specify individual product varieties, formats or additional services, so the brand’s range is best characterized broadly as Japanese green tea. With a history dating back to 1966 and a leading position in Japan, ITO EN presents itself as a specialist tea brand connecting its established Japanese expertise with consumers in Europe.

## Industries

- 🍔 Food and Drink
- 🍔 Beverages _(under Food and Drink)_

## Links

- [instagram](https://instagram.com/itoen_uk)
- [linkedin](https://linkedin.com/company/ito-en-europe)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idRvaLAa4i/w/820/h/241/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1790968027631)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idRvaLAa4i/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1790968028003)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Hot Toddy | #b8860b | accent |
| Kaitoke Green | #014c2b | dark |
| Silver | #cccccc | light |

## Fonts

- Forum — asset _(google)_
- system_ui — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idRvaLAa4i/w/1128/h/191/idn8VJioFu.jpeg?c=1bxid64Mup7aczewSAYMX&t=1790968028147)

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_Source: <https://brandfetch.com/itoen-europe.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._