# Alex

- **Website:** <https://itsnotcomplicatedrecipes.com>
- **Primary alias:** `itsnotcomplicatedrecipes.com`
- **Founded:** 2018
- **Employees:** 2+
- **Location:** Adelaide, South Australia, Australia
- **Company kind:** SELF EMPLOYED

## Description

It’s Not Complicated Recipes is a food blog created by Alex, a full-time blogger, passionate foodie and writer. The brand shares a practical approach to cooking, with recipes designed to be simple to prepare and delicious without requiring hours in the kitchen. Its collection covers a wide range of meals and occasions, including main courses, side dishes, appetisers, desserts, breakfast and brunch, drinks, pasta, meat dishes, and gluten-free options. Visitors can explore family recipes passed down through generations alongside newer creations, plus seasonal cooking ideas, comfort food, dinner inspiration, and weekly meal plans. Featured dishes include Mediterranean recipes, soups, pasta meals, preserves, and easy desserts. The site also offers kitchen tips, recipe collections, and reader favourites, with feedback highlighting clear instructions and approachable methods. For readers seeking additional access, It’s Not Complicated Recipes offers a membership with a free seven-day trial and exclusive, ad-free access across the website; members can cancel at any time. The blog also invites visitors to subscribe and connect through its contact and social channels.

## Industries

- 🍔 Food and Drink _(under Food and Drink)_
- 🍔 Food and Drink

## Links

- [facebook](https://facebook.com/itsnotcomplicatedrecipes)
- [instagram](https://instagram.com/itsnotcomplicatedrecipes)
- [twitter](https://twitter.com/itsnot_recipes)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idVSDo_4Ba/w/200/h/70/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1792177028504)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idVSDo_4Ba/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1792177028606)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Fruit Salad | #4caf50 | accent |
| Red Berry | #8e0101 | dark |
| White | #ffffff | light |

## Fonts

- var(--branding-heading-font) — asset _(custom)_
- Muli — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idVSDo_4Ba/w/1500/h/500/idAgoyU2w_.jpeg?c=1bxid64Mup7aczewSAYMX&t=1792177028779)

---

_Source: <https://brandfetch.com/itsnotcomplicatedrecipes.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._