# Jim Collins

- **Website:** <https://jimcollins.com>
- **Primary alias:** `jimcollins.com`

## Description

Jim Collins is a renowned expert in the field of understanding what separates great companies from the rest. With over 25 years of dedicated research, he has become a trusted advisor to leaders in both the business and social sectors. His books, with a collective sales of over 10 million copies worldwide, have revolutionized the way we view organizational success. His bestseller, Good to Great, examines the factors that enable some companies to excel while others struggle. Another classic, Built to Last, uncovers the secrets of visionary companies that withstand the test of time. Jim's latest publication, BE 2.0, delves into the world of small entrepreneurial companies and offers valuable insights for their success. Alongside his writing, Jim conducts extensive research and engages with CEOs and senior leadership teams, continuously seeking to expand his knowledge and understanding. With a passion for teaching in the social sectors as well, Jim's impact extends beyond the business world and into education, healthcare, government, and grassroots nonprofits. Forbes has even recognized him as one of the 100 Greatest Living Business Minds. Jim Collins is truly a remarkable teacher and student of greatness.

## Industries

- 📊 Business and Consumer Services
- 🧪 Science and Education
- 📊 Business Services _(under Business and Consumer Services)_
- 🧪 Education _(under Science and Education)_
- 🧪 Business Training _(under Science and Education)_

## Links

- [twitter](https://twitter.com/level5leaders)
- [facebook](https://facebook.com/JimCollinsGoodtoGreat)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idG3gLTloR/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1776360421862)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Punch | #d93630 | accent |
| Shadow Green | #91babe | dark |
| Harvest Gold | #dbb175 | light |

## Fonts

- Trade Gothic Next W01 — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idG3gLTloR/w/1500/h/500/idNrcJEaGB.jpeg?c=1bxid64Mup7aczewSAYMX&t=1785393091733)

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_Source: <https://brandfetch.com/jimcollins.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._