# Joa

- **Website:** <https://joa.capital>
- **Primary alias:** `joa.capital`
- **Employees:** 2+
- **Location:** Az Zahra, Riyadh, Saudi Arabia
- **Company kind:** PRIVATELY HELD

## Description

Joa Capital is a Riyadh-based investment manager and private market specialist focused on high-growth technology businesses in Saudi Arabia and the wider MENA region. The company invests in founders and ambitious businesses shaping the region’s technology ecosystem, combining capital with practical support and a long-term perspective. Its investment activities include venture capital and private equity, with direct investments in businesses it believes can define the region’s future. Joa Capital also offers fixed-income solutions, providing non-dilutive working capital through private credit vehicles.

The firm’s broader services include wealth and asset allocation advice, specialised research, feasibility analyses, and corporate finance advisory for mergers and acquisitions, private placements, asset disposals, and listings on the Saudi Exchange. Its advisory and arranging activities are licensed, although the company states these services have not yet commenced operations.

Joa Capital describes itself as an active, value-adding investor that supports portfolio companies with expertise and access to its regional network of industry specialists, builders, advisers, and corporate partners.

## Industries

- 💰 Investing _(under Finance)_
- 💰 Finance

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idu44wC-Bv/w/2874/h/862/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1791571251537)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Blue Zodiac | #0c1a33 | dark |
| French Gray | #c6c8cc | light |
| Medium Carmine | #b0453b | accent |

## Fonts

- Arial — asset _(custom)_
- Recklessneue — asset _(custom)_

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_Source: <https://brandfetch.com/joa.capital>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._