Jo ChunYan is a conscious brand and packaging designer, as well as an award-winning coach and author of The Intuition Journal. With over 13 years of experience in branding, trade merchandise marketing, NPD, and packaging design, Jo brings a wealth of strategic experience to her clients. She runs her boutique design agency in Melbourne, offering branding and packaging design services for conscious businesses.

Jo's design approach is centered around cultivating genuine human connection, infusing strategy, integrity, and creativity into every design process. She believes in capturing the true essence of a brand, ensuring that the packaging and brand feel cohesive and carry an energetic resonance with customers at every touchpoint. Jo offers a 4-step framework for getting your packaging and branding project from concept to cart, emphasizing the importance of clarifying brand discovery, connecting creative direction, crafting brand identity design, and creating distinctive packaging.

With her expertise and intuitive design process, Jo helps vision-fuelled business owners create impactful and authentic brands that resonate with their best customers