# Juan Pedro Díaz

- **Website:** <https://juanpedrodiaz.com>
- **Primary alias:** `juanpedrodiaz.com`

## Description

Juan Pedro Díaz is a project creator and expert mapmaker who has designed and managed transnational projects since 1996. His work brings ideas into practice, with an emphasis on making projects visible, sharing their development, and grounding them in evidence. Through PROJECTBOX®, his living archive of past and ongoing work, Díaz presents literary creations, papers, designs, maps, and other project artifacts. Each project entry explains its purpose, his role, the process, and the lessons learned, offering insight into how an idea takes shape.

The site also features his journal, where he explores subjects including travel, literature, personal freedom, social change, and inequality. These essays connect cultural references and current questions through a reflective, personal perspective. Together, the archive and journal show the range of Díaz’s creative and project-based practice, from mapping and design to writing and research. His guiding idea is to think the unthinkable, then say it, do it, and share it. For project enquiries, visitors can contact him by email.

## Industries

- 🍿 Arts and Entertainment
- 🍿 Visual Arts and Design _(under Arts and Entertainment)_

## Links

- [facebook](https://facebook.com/Thinkingtheunthinkable.lab)
- [twitter](https://twitter.com/TTUnthinkable)
- [instagram](https://instagram.com/thinkingtheunthinkable_)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idcAJkLkVO/w/349/h/140/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1790979038013)
- icon _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idcAJkLkVO/w/400/h/400/theme/dark/icon.png?c=1bxid64Mup7aczewSAYMX&t=1790979038411)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Shark | #303133 | dark |
| Desert Storm | #f7f7f6 | light |

## Fonts

- Inter — asset _(google)_
- Inter — asset _(google)_

## Imagery

- banner _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idcAJkLkVO/w/1500/h/500/idrxzlddDF.png?c=1bxid64Mup7aczewSAYMX&t=1790979037903)

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_Source: <https://brandfetch.com/juanpedrodiaz.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._