# Juice

- **Website:** <https://juice.it>
- **Primary alias:** `juice.it`
- **Founded:** 1984
- **Employees:** 201+
- **Location:** Milano, Italy
- **Company kind:** PRIVATELY HELD

## Description

Juice is the largest Apple Premium Reseller and Authorized Retailer in Italy, offering a wide range of Apple products and services. As an authorized Apple reseller, Juice provides customers with the assurance of quality and authenticity. Whether you're in search of the latest iPhone, iPad, Apple Watch, Mac, or AirPods, Juice has you covered. They also offer a variety of accessories to enhance the functionality and style of your Apple devices. In addition to their product offerings, Juice provides valuable services such as repairs and technical support through their certified technicians. With Juice, you can shop conveniently online at special prices or visit their stores for a personalized shopping experience. They even offer innovative programs like JuiceEvolution, which allows you to always have the latest Apple device, and PagoDIL, which provides flexible payment options. Experience the trusted expertise of Juice, your go-to destination for all things Apple.

## Industries

- 🛍 E-commerce and Shopping

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idHbIUNgYz/w/820/h/330/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1787152343342)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Flush Orange | #ff7a00 | accent |
| Shark | #191b1c | dark |
| Melrose | #a6b1ff | light |

## Fonts

- JuiceIconSet — asset _(custom)_
- Montserrat — asset _(google)_
- Open Sans — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idHbIUNgYz/w/749/h/127/idjXX58e1J.jpeg?c=1bxid64Mup7aczewSAYMX&t=1734291761313)

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_Source: <https://brandfetch.com/juice.it>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._