C'est qui le patron?! Wie is de baas?! is a consumer-driven brand based in Belgium that empowers consumers to create their own products. By collectively shaping the product specifications, manufacturing process, and pricing, consumers can enjoy quality, healthy, and responsible products. This unique approach eliminates the need for advertising, ensures complete traceability, and promotes a more sustainable and secure consumption model.

With C'est qui le patron?! Wie is de baas?!, consumers have the opportunity to vote on the products they prioritize, giving them a say in what is available on the market. Currently, their product range includes semi-skimmed milk and flour, with more products in the pipeline. The brand values animal welfare, using responsibly-sourced ingredients derived from ethical farming practices.

Join the movement and contribute to the creation of products that align with your values. With 5303 consumers already onboard, C'est qui le patron?! Wie is de baas?! is making a meaningful impact in the consumer goods industry. Experience a new way of consuming by becoming the boss of your own consumption and supporting this innovative brand