# Latigo Peak

- **Website:** <https://latigopeak.com>
- **Primary alias:** `latigopeak.com`

## Description

Latigo Peak Partners is a wealth management firm focused on helping individuals and families build lasting security, opportunity, and family capital across generations. The firm develops customized investment strategies centered on the US capital markets, combining independent thinking, institutional rigor, disciplined long-term stock selection, and an understanding of investor behavior. Its founders and team invest alongside clients, aligning their own financial interests with the portfolios they manage.

Latigo Peak’s services include investment management, strategic asset allocation, portfolio research, and sourcing, as well as wealth advisory support for trust and estate planning, family governance, and family values. The firm also provides education and next-generation support, helping families strengthen financial literacy, prepare for wealth transfer, and engage younger generations in financial decisions. Its approach considers more than investment performance: strategies are designed around clients’ income and capital growth needs, tax planning requirements, philanthropic goals, and plans for transferring wealth. Co-founded by Phil Scott and Jim Atwood, the firm brings decades of experience advising individuals and families.

## Industries

- 💰 Finance
- 💰 Investing _(under Finance)_
- 💰 Financial Planning and Management _(under Finance)_

## Links

- [linkedin](https://linkedin.com/company/latigopeak)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/id2xhIz7CB/w/96/h/96/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1792510220029)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id2xhIz7CB/w/100/h/100/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1792510220434)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Gable Green | #182935 | accent |
| Slate Gray | #607a87 | dark |
| Perano | #a6bbf4 | light |

## Fonts

- Reckless Standard S — asset _(custom)_
- Montserrat — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id2xhIz7CB/w/200/h/33/idRihzEnm2.jpeg?c=1bxid64Mup7aczewSAYMX&t=1792510220131)

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_Source: <https://brandfetch.com/latigopeak.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._