# LeadWay

- **Website:** <https://lead-way.it>
- **Primary alias:** `lead-way.it`

## Description

Leadway is an Italian lead-generation and comparison service that helps consumers find energy offers suited to their needs and supports businesses in attracting potential customers. Its online comparator gathers information about household energy habits, including appliance use and household size, to estimate electricity and gas consumption. It then presents available offers ordered by price, with options for electricity, gas, or combined supply. Comparing tariffs is free, and customers can request help from a consultant to understand an offer and proceed with a contract.

Leadway’s services also include supplier changes, utility reactivations, and new connections for both residential and business customers. For companies, the brand develops promotional activities through traditional channels and digital marketing. Its lead-generation process includes sector and competitor analysis, channel selection, tailored strategy development, and ongoing performance monitoring, with the aim of acquiring qualified, engaged leads and converting them into customers. Based in Milan, Leadway also offers agencies the opportunity to collaborate as partners and provides articles on energy savings and choosing household services.

## Industries

- 🛍 E-commerce and Shopping
- 🛍 Price Comparison _(under E-commerce and Shopping)_
- 📊 Business and Consumer Services

## Links

- [facebook](https://facebook.com/LeadWay2)
- [instagram](https://instagram.com/leadway.srl)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idEnCmCLkQ/w/1920/h/457/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1793851618726)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idEnCmCLkQ/w/476/h/476/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1793851619010)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Disco | #841d65 | accent |
| Science Blue | #0073ce | dark |
| Flesh | #fecda5 | light |

## Fonts

- Spartan — asset _(google)_
- Inter — asset _(google)_
- Inter — asset _(google)_

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_Source: <https://brandfetch.com/lead-way.it>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._