LiftLab is a leading brand with decades of marketing data and analytics experience, providing products and services to help businesses make confident spending decisions in an identity-free world. They are recognized leaders and innovators in the science of marketing effectiveness, offering the LiftLab platform to deliver the most trusted estimates of media performance and possibilities. With offices in New York City, San Francisco, and around the world, LiftLab is a distributed team that was founded in 2018.

Led by co-founders John Wallace (CEO), Bala Kandula (Chief Product Officer), and Michael DeGagne (CRO), along with a seasoned leadership team, LiftLab brings decades of innovation, experience, and measurement to change the way we think about marketing spend performance. They also work closely with trusted academic and analytics advisors to measure the short-term and long-term effects of marketing on business performance. Join LiftLab's growing team and be a part of shaping the future of the industry