# lily & co. リリーアンドコー

- **Website:** <https://lilyandco.jp>
- **Primary alias:** `lilyandco.jp`
- **Employees:** 2+
- **Location:** Japan
- **Company kind:** PRIVATELY HELD

## Description

Lily & Co. is a brand dedicated to the concept of natural beauty. They believe that raw and unrefined forms are the true definition of beauty, and that is why they exclusively use 100% natural, untreated diamonds in their products. Embracing the unique organic characteristics of each stone, Lily & Co. showcases the captivating beauty of natural diamonds, highlighting the cracks and inclusions that are derived from their natural origins. 

In addition to their commitment to natural beauty, Lily & Co. also upholds ethical values in the diamond industry. They recognize the persisting issues of conflict and child labor associated with diamond sourcing. As a responsible brand, Lily & Co. sources conflict-free diamonds only from certified suppliers, a distinction that is rare in the industry.

Their collection offers jewelry that effortlessly blends into any lifestyle, allowing individuals to express their true selves in any situation. With a focus on timeless and simple designs, Lily & Co. offers pieces that can be cherished for a lifetime.

Every piece created by Lily & Co. is one-of-a-kind and displays exquisite craftsmanship. Each natural stone is hand-selected and carefully incorporated into unique settings, including metal jewelry. This attention to detail ensures that no two pieces are identical, resulting in truly exclusive creations.

Founded by Mika, a former hair and makeup artist from Tokyo, Lily & Co. began in 2015. Mika's passion for jewelry design and metalwork led her to establish the brand in California. Today, she operates from her home studio in San Francisco and her Tokyo atelier while juggling the responsibilities of motherhood.

Whether you have inquiries or need jewelry care tips, Lily & Co. provides comprehensive customer support and resources. Stay connected with them through their newsletter to receive the latest updates and exclusive offers.

Experience the allure of natural beauty and ethical craftsmanship with Lily & Co.

## Industries

- 💎 Luxury Goods and Brands _(under Luxury)_
- 💎 Luxury

## Links

- [pinterest](https://pinterest.com/@lilyandcojp)
- [twitter](https://twitter.com/lilyandcojp)
- [instagram](https://instagram.com/lilyandcojewelry)
- [linkedin](https://linkedin.com/company/lilyco)
- [facebook](https://facebook.com/Lily-co-jewelry-1001595549850872)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/id2-iPQb2j/w/140/h/67/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1774643559024)
- icon _(primary)_ — PNG — [download](https://cdn.brandfetch.io/id2-iPQb2j/w/320/h/320/theme/dark/icon.png?c=1bxid64Mup7aczewSAYMX&t=1774643559093)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Viola | #cf88b4 | accent |
| Tundora | #454545 | dark |
| Dust Storm | #e4c4c4 | light |

## Fonts

- Montserrat — asset _(google)_
- Montserrat — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id2-iPQb2j/w/1500/h/500/idXyUV-2xm.jpeg?c=1bxid64Mup7aczewSAYMX&t=1699120459640)

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_Source: <https://brandfetch.com/lilyandco.jp>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._