# LIM Advisors

- **Website:** <https://limadvisors.com>
- **Primary alias:** `limadvisors.com`
- **Founded:** 1995
- **Employees:** 11+
- **Location:** Hong Kong, Hong Kong S.A.R.
- **Company kind:** PRIVATELY HELD

## Description

Lim Advisors is a renowned brand that is tailored to the Asian markets and is dedicated to defining Asian alternatives. Founded by George Long in 1995, Lim Advisors is the longest continually operating alternatives manager in Asia, demonstrating their expertise and longevity in the industry. Lim Advisors manages both liquid and private capital strategies, specifically designed to harness the unique opportunities presented by the Asian markets while effectively navigating through market stress. With its headquarters located in Hong Kong, Lim Advisors extends its reach with research offices in Tokyo and London. Regulated by the Hong Kong Securities and Futures Commission (SFC), Lim Advisors attributes its success to several key factors. These include an unwavering commitment to capital protection, a nimble and opportunistic investment approach, deep knowledge of local market structures, extensive experience in navigating regional political, economic, cultural, and regulatory conditions, and a diverse team with years of expertise. With a local presence in the Asia Pacific region, Lim Advisors continues to provide exceptional financial services to its valued clientele.

## Industries

- 💰 Investing _(under Finance)_
- 💰 Finance

## Links

- [linkedin](https://linkedin.com/company/limadvisors)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id76PT_dz6/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1782047784996)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Wild Sand | #f6f6f6 | light |
| Persian Plum | #6b1d21 | dark |
| Deep Cerulean | #0976b4 | accent |

## Fonts

- Helvetica Neue — asset _(custom)_
- sans-serif — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id76PT_dz6/w/1247/h/339/idYoZWI_QO.jpeg?c=1bxid64Mup7aczewSAYMX&t=1782047785164)

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_Source: <https://brandfetch.com/limadvisors.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._