# Litmus

- **Website:** <https://litmusapp.com>
- **Primary alias:** `litmusapp.com`

## Description

Litmus is a premier email marketing solution designed to empower marketing teams by prioritizing email as a vital communication channel. Since its inception in 2005, Litmus has evolved into a trusted platform utilized by over 700,000 users, including a significant number of Fortune 100 companies. The brand offers a comprehensive suite of tools that facilitate email monitoring, design, testing, and personalization, enabling users to optimize each email for maximum effectiveness and return on investment.

Key features include advanced email analytics, spam testing, and a unique Email Guardian Dashboard that enhances email protection and visibility. Litmus also integrates seamlessly with numerous email service providers, such as Mailchimp and HubSpot, allowing for efficient collaboration and campaign management. Recent innovations like Rule-Based Images and Add-to-Calendar functionality enhance the personalization of campaigns, ensuring that subscribers enjoy meaningful, tailored experiences. With a commitment to fostering connections and empowering brands, Litmus continues to lead the charge in transforming email marketing strategies across various industries.

## Industries

- 🖥 Computers Electronics and Technology
- 🖥 Email _(under Computers Electronics and Technology)_
- 📊 Business and Consumer Services
- 📊 Online Marketing _(under Business and Consumer Services)_

## Links

- [facebook](https://facebook.com/litmusapp)
- [linkedin](https://linkedin.com/company/litmus-com)
- [twitter](https://twitter.com/litmusapp)
- [instagram](https://instagram.com/litmusapp)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idoKa9NtL6/w/820/h/302/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1736158962194)
- icon _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idoKa9NtL6/w/400/h/400/theme/dark/icon.png?c=1bxid64Mup7aczewSAYMX&t=1789464517519)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Tulip Tree | #e5b33b | accent |
| Tarawera | #093a52 | dark |
| Link Water | #ebf0f9 | light |

## Fonts

- var(--bs-font-sans-serif) — asset _(custom)_
- var(--bs-body-font-family) — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idoKa9NtL6/w/1500/h/500/idyKqn339Q.jpeg?c=1bxid64Mup7aczewSAYMX&t=1789464517670)

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_Source: <https://brandfetch.com/litmusapp.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._