# Lorraine C. Ladish

- **Website:** <https://lorrainecladish.com>
- **Primary alias:** `lorrainecladish.com`

## Description

Viva Fifty Media is a digital platform founded by writer and entrepreneur Lorraine C. Ladish, serving women over 50 who want to age actively, build strength, and embrace reinvention. Drawing on more than 15 years of experience in writing, digital publishing, and brand partnerships, Ladish shares practical perspectives shaped by her own life and fitness journey. The platform covers performance in midlife and beyond, strength training, mobility, cognitive health, menopause, and the transitions that come with aging. Its content encourages women to challenge outdated ideas about growing older and pursue physical goals at every stage of life. Viva Fifty Media offers articles and resources in English and Spanish, alongside a bilingual YouTube channel, newsletter, and social media content. Ladish is also a registered yoga teacher with 500 hours of training and shares insights on yoga and long-term vitality. In 2025, she launched Aging Like a Legend on Substack, extending the brand’s focus on cognitive health, strength, and bold aging.

## Industries

- 📰 News and Media
- ⛑ Health
- ⛑ Womens Health _(under Health)_

## Links

- [facebook](https://facebook.com/lorrainecladish)
- [instagram](https://instagram.com/lorrainecladish)
- [twitter](https://twitter.com/lorrainecladish)
- [youtube](https://youtube.com/channel/UCSf84UbSCzNgAyiam5Filgg)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idauEyE8nc/w/3066/h/1999/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1793087245001)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idauEyE8nc/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1793087245089)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Santa Fe | #a7704e | accent |
| Grenadier | #e03b00 | dark |
| White | #ffffff | light |

## Fonts

- serif — asset _(custom)_
- Helvetica Neue — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idauEyE8nc/w/1500/h/500/idKamc9scp.jpeg?c=1bxid64Mup7aczewSAYMX&t=1793087245236)

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_Source: <https://brandfetch.com/lorrainecladish.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._