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Material

@lrwmotivequest.com

Material is a global strategy, insights, design, and technology partner to companies striving for true customer centricity and ongoing relevance.

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Material is a brand that excels at the intersection of customer centricity and business evolution. With a strong focus on delivering truly customer-centric experiences, Material tackles the most pressing business challenge of the future by seamlessly integrating customer understanding with design and technology expertise. With over 40 years of experience, Material has developed science-based tools for customer understanding and spent the past decade honing their design and technology capabilities to create transformative customer relationships for their clients.


Material believes in starting with the customer's perspective and has developed the Customer's Will of Rights, which emphasizes the importance of truly knowing and understanding the customer in a world where they are constantly evolving. By valuing what the customer values and creating relevant experiences, Material ensures they stay ahead in these dynamic times

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