LUC Store | Wellington is a curated haven for luxury essentials with a contemporary twist. Established in 2021, our store was born from the desire to rediscover joy, community, love, and kindness in a world filled with uncertainty. In a rapidly changing landscape, we recognized the need to embrace quality, design, beauty, individuality, and self-expression.

LUC brings together handpicked brands from around the globe that share our commitment to conscious consumerism and exceptional craftsmanship. Located in Wellington, New Zealand, we also proudly feature our in-house brand, LUC the label, which offers luxurious and versatile pieces that transcend seasons, age, and industry trends. Our collections are characterized by strong lines, meticulous tailoring, and timeless color palettes.

At LUC, we prioritize careful consideration and responsibility across all aspects of production. Visit our store and explore a world of sophistication and unique style