# Machinery Trader

- **Website:** <https://machinerytrader.com>
- **Primary alias:** `machinerytrader.com`
- **Employees:** 501+
- **Location:** Lincoln, Nebraska, United States
- **Company kind:** PRIVATELY HELD

## Description

Machinery Trader is a marketplace for buying and selling new and used construction equipment, serving buyers and sellers through its website and weekly magazine. Established in 1978, the publication is issued in multiple regional editions, while MachineryTrader.com provides an online platform for browsing equipment and connecting with sellers. Its extensive inventory includes excavators, skid steers, wheel loaders, dozers, forklifts, lifts, cranes, telehandlers, motor graders, off-highway trucks, and other construction machinery. Listings also cover equipment attachments, replacement parts, and dismantled machines, with offerings from manufacturers such as Caterpillar, Deere, Bobcat, CASE, Komatsu, JCB, Volvo, and many others. Sellers can create listings with equipment specifications, photos, and videos. Buyers can contact sellers by phone, email, and messaging apps, and can search by category, manufacturer, model, or part number. The site also features dealer directories, equipment rental listings, auction results, financing access, market reports, and advertising options. Machinery Trader is a service of Sandhills Global, a Lincoln, Nebraska-based company that operates other industry marketplaces and publications.

## Industries

- 🖥 Programming and Developer Software _(under Computers Electronics and Technology)_
- 🖥 Computers Electronics and Technology

## Links

- [facebook](https://facebook.com/MachTrader)
- [instagram](https://instagram.com/MachineryTrader)
- [linkedin](https://linkedin.com/company/2301612)
- [twitter](https://twitter.com/MachineryTrader)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idB-Slbfuz/w/820/h/187/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1793722736955)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idB-Slbfuz/w/300/h/300/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1793722737089)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Lonestar | #670001 | dark |
| Danube | #5593d0 | light |
| Congress Blue | #004b85 | accent |

## Fonts

- Barlow Condensed — asset _(google)_
- Arial — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idB-Slbfuz/w/1500/h/500/idU4uC_KFF.jpeg?c=1bxid64Mup7aczewSAYMX&t=1793722737333)

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_Source: <https://brandfetch.com/machinerytrader.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._