# CRU GmbH — Brand Consultancy

- **Website:** <https://madebycru.com>
- **Primary alias:** `madebycru.com`
- **Founded:** 2018
- **Employees:** 11+
- **Location:** Berlin, Land Berlin, Germany
- **Company kind:** PUBLIC COMPANY

## Description

CRU Berlin is a brand consultancy that specializes in creating meaningful brands. With a focus on extraordinary craft quality, they offer planning, design, and development services. Their portfolio includes impressive projects such as the rebranding of the AI platform provider, G2K, where they christened their platform Parsifal and introduced a new corporate identity with a custom typeface. They also helped Trade Republic, one of Germany's most successful startups, with their brand identity and market entry. Additionally, CRU works with flatex, a major player in the financial scenes of Germany and Austria, to make their brand and communication future-proof. What sets CRU apart is their commitment to excellence and their hands-on approach. Every project delivered by CRU is approved by their senior partners, ensuring top-notch quality. They also prioritize building strong relationships with their clients, turning them into accomplices in their shared quest for extraordinary results. CRU believes in clear and honest communication, fostering chemistry and esprit de corps, and delivering great results early in the process. If you're looking for a brand consultancy that goes above and beyond, CRU Berlin may just be the right partner for your journey.

## Industries

- 🍿 Visual Arts and Design _(under Arts and Entertainment)_
- 🍿 Arts and Entertainment

## Links

- [instagram](https://instagram.com/madebycru)
- [linkedin](https://linkedin.com/company/madebycru)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idbnGzMrOB/w/820/h/331/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1781063485386)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idbnGzMrOB/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1781063485480)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Black | #000000 | dark |
| White | #ffffff | light |
| Panache | #e5f5eb | accent |

## Fonts

- Arial — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idbnGzMrOB/w/3168/h/793/idUNUXu1vS.jpeg?c=1bxid64Mup7aczewSAYMX&t=1781063485829)

---

_Source: <https://brandfetch.com/madebycru.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._