# Matador

- **Website:** <https://matadorup.com>
- **Primary alias:** `matadorup.com`
- **Founded:** 2014
- **Employees:** 11+
- **Location:** Boulder, Colorado, United States
- **Company kind:** PRIVATELY HELD

## Description

Matador is a travel-equipment brand focused on helping people pack efficiently, travel light, and explore with dependable gear. Its range includes high-performance travel backpacks and packs, alongside packable bags and other equipment designed for travel. The collection spans travel packs, everyday bags, tote packs, duffels, slings, and bags suited to carry-on, personal-item, weekend, adventure, and everyday use. Matador also offers travel accessories for organizing and supporting journeys, including toiletry products, in-flight essentials, travel towels, and travel tech items. Customers can browse best sellers, new arrivals, and coordinated collections, as well as bag customization kits. The brand’s online shop serves customers in multiple countries and regions, with local currency options; it also advertises same-day shipping for qualifying US orders over $99. Matador provides customer support and information about warranty and repairs, and publishes a travel blog. Its product assortment is designed for a range of travel needs, from organizing essentials and preparing for flights to carrying gear on longer trips or in everyday life.

## Industries

- 🛍 E-commerce and Shopping

## Links

- [facebook](https://facebook.com/MatadorTravelEquipment)
- [instagram](https://instagram.com/matadorequipment)
- [linkedin](https://linkedin.com/company/matadorup)
- [youtube](https://youtube.com/channel/UCt74XhA7X0Q6EojB3AhoRtg)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id91jsQvlu/w/1500/h/1500/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1793248063972)
- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/id91jsQvlu/w/500/h/126/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1793248063594)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Muddy Waters | #b29758 | light |
| Guardsman Red | #bf0000 | accent |
| Rosewood | #640000 | dark |

## Fonts

- var(--FONT-STACK-HEADING) — asset _(custom)_
- var(--FONT-STACK-BODY) — asset _(custom)_

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_Source: <https://brandfetch.com/matadorup.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._