# Matchfire Motion

- **Website:** <https://matchfiremotion.com>
- **Primary alias:** `matchfiremotion.com`

## Description

Matchfire Motion is a South African-based animation studio that creates animated content for businesses and organisations. Describing itself as “your friendly neighbourhood arsonists,” the studio showcases a varied portfolio of work spanning advertising, product introductions, educational videos, social media animations and practical explainers. Its projects include campaigns and content for American Express, Samsung, KFC, Bayer, Bidvest, Xero, Amazon, the World Health Organization and other brands.

The portfolio features animated app-loading sequences, product and service promotions, looping animations, cashflow guidance, health information and customer-service explainers. Examples include Samsung Galaxy and Note introductions, KFC campaign animations, a video about chronic kidney disease and type 2 diabetes, and WHO content addressing COVID-19 myths. Matchfire Motion also presents a 2020 showreel, offering a snapshot of its animation work and creative range.

The studio invites prospective clients to get in touch by email or phone to discuss projects. Its work demonstrates an emphasis on using animation to communicate brand messages, explain services and make information more engaging across different audiences and industries.

## Industries

- 🍿 Arts and Entertainment
- 🍿 Animation and Comics _(under Arts and Entertainment)_
- 📊 Business and Consumer Services
- 📊 Marketing and Advertising _(under Business and Consumer Services)_

## Links

- [facebook](https://facebook.com/MatchfireMotion)
- [instagram](https://instagram.com/matchfiremotion)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idODE8JADM/w/511/h/512/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1793045022347)
- icon _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idODE8JADM/w/879/h/879/theme/dark/icon.png?c=1bxid64Mup7aczewSAYMX&t=1793045022635)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Ming | #3f7692 | accent |
| Black Pearl | #020813 | dark |
| Watusi | #ffdfd2 | light |

## Fonts

- Permanent Marker — asset _(google)_

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_Source: <https://brandfetch.com/matchfiremotion.com>_
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