# Maybelline

- **Website:** <https://maybelline.com.au>
- **Primary alias:** `maybelline.com.au`

## Description

Maybelline New York, a prominent makeup brand, is dedicated to driving impactful change in the industry. Their social impact platform, Makeup Make Change, focuses on two key initiatives: Brave Together and Greener Together. 

The Brave Together initiative, in collaboration with ReachOut, aims to tackle anxiety and depression by promoting open conversations with loved ones. Through the five BRAVE steps, individuals can provide valuable support and encourage seeking professional help. 

As part of Brave Together, Maybelline's Through Their Eyes initiative addresses online abuse towards female gamers, fostering a safe space for expression. 

Greener Together underscores Maybelline's commitment to sustainability by partnering with Priceline to recycle makeup products and reduce waste in the beauty industry. 

By joining Makeup Make Change, individuals can contribute to a more socially and environmentally conscious future. Maybelline envisions leaving the planet and its people better off through their initiatives.

## Industries

- 📊 Business and Consumer Services
- 🏭 Heavy Industry and Engineering
- 🏭 Waste Water and Environmental _(under Heavy Industry and Engineering)_
- 📊 Business Services _(under Business and Consumer Services)_
- ⛑ Health

## Links

- [youtube](https://youtube.com/user/MaybellineAU)
- [facebook](https://facebook.com/MaybellineAU)
- [instagram](https://instagram.com/maybelline)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idSgIRjxuB/w/820/h/132/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1786917994755)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idSgIRjxuB/w/480/h/480/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1786917994862)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Fuchsia Pink | #ba47a4 | accent |
| Mine Shaft | #333333 | dark |
| White | #ffffff | light |

## Fonts

- Neue Helvetica Pro — asset _(custom)_
- Helvetica Neue LT Std — asset _(custom)_

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_Source: <https://brandfetch.com/maybelline.com.au>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._