# Medifast

- **Website:** <https://medifastinc.com>
- **Primary alias:** `medifastinc.com`
- **Other aliases:** `US58470H1014`, `0K05.L`, `MED`
- **Founded:** 1981
- **Employees:** 501+
- **Location:** Baltimore, Maryland, United States
- **Company kind:** PUBLIC COMPANY

## Description

OPTAVIA is a brand that is dedicated to improving lives through healthy habits and creating a healthier world. They are the company behind one of the fastest-growing health and wellness communities, OPTAVIA. Their mission is to help customers achieve lifelong transformation, one healthy habit at a time. OPTAVIA offers scientifically developed products, clinically proven plans, and the support of independent OPTAVIA coaches. With over 3 million lives impacted, OPTAVIA has a proven track record of success. They are the market leader in the $7 billion weight management industry in the United States and are publicly traded on the New York Stock Exchange. Their unique and differentiated model centers around independent OPTAVIA coaches who provide holistic support and guidance to customers, helping them develop healthy habits through the proprietary Habits of Health® Transformational System. Through their customer acquisition initiatives and fuel for the future program, OPTAVIA continues to optimize profitability, reinvest savings, and explore new growth opportunities in the health and wellness market. Backed by over 40 years of experience, OPTAVIA has a strong foundation in clinically proven plans and scientifically designed products. Their active earning coaches, who number over 53,000, are dedicated to supporting over one million customers each year on their journey to optimal health and wellbeing. With OPTAVIA, customers can be confident that they are receiving top-quality products and expert guidance to help them achieve their health goals.

## Industries

- ⛑ Nutrition Diets and Fitness _(under Health)_
- ⛑ Health

## Links

- [youtube](https://youtube.com/user/TSFLCorporate)
- [pinterest](https://pinterest.com/@optavia)
- [twitter](https://twitter.com/medifast)
- [instagram](https://instagram.com/optavia)
- [linkedin](https://linkedin.com/company/medifast-inc)
- [facebook](https://facebook.com/OPTAVIA)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idc1Fpc2TP/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1781744458595)
- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idc1Fpc2TP/w/400/h/112/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1781744458501)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Tory Blue | #0f5c9f | accent |
| Chathams Blue | #103c60 | dark |
| White | #ffffff | light |

## Fonts

- Nunito Sans — asset _(google)_
- -apple-system — asset _(system)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idc1Fpc2TP/w/1500/h/500/idU988-MQX.jpeg?c=1bxid64Mup7aczewSAYMX&t=1781744458756)

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_Source: <https://brandfetch.com/medifastinc.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._