# Mekong Capital

- **Website:** <https://mekongcapital.com>
- **Primary alias:** `mekongcapital.com`
- **Founded:** 2001
- **Employees:** 51+
- **Location:** Ben Nghe Ward District, Ho Chi Minh City, Vietnam
- **Company kind:** PRIVATELY HELD

## Description

Mekong Capital is a leading Private Equity firm that operates primarily in Vietnam. Known for its specialization in consumer-driven businesses, Mekong Capital invests in some of the fastest-growing and market-leading companies in Vietnam's consumer sectors. What sets Mekong Capital apart is its unique approach to adding value to its investee companies. They pioneered Ontological Private Equity, a transformative method that focuses on the individuals and situations within a company to deliver breakthrough results. By honing in on the core essence of who people are and how situations occur for them, Mekong Capital achieves remarkable performance and helps investee companies realize their visions. With an extensive investment track record in Vietnam, Mekong Capital consistently adds value through its Vision Driven Investing framework. By partnering with investee companies and aligning with their committed visions, Mekong Capital empowers businesses to discover what works best for them in fulfilling their breakthrough goals. Mekong Capital exclusively invests in Vietnam's consumer-driven businesses and has achieved notable success in sectors such as retail chains, consumer financial services, education, logistics, FMCG, consumer health, and more. With a proven track record and a dedicated elite team, Mekong Capital provides access for breakthrough results and is a catalyst for the growth and success of its investee companies.

## Industries

- 💰 Investing _(under Finance)_
- 💰 Finance

## Links

- [youtube](https://youtube.com/channel/UCBhyFE3vgzO3Dicw2usWMyA)
- [pinterest](https://pinterest.com/@mekongcapital)
- [twitter](https://twitter.com/Mekong_Capital)
- [instagram](https://instagram.com/mekongcapital_official)
- [linkedin](https://linkedin.com/company/mekongcapital)
- [facebook](https://facebook.com/MekongCapital)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idZEuHdPYE/w/200/h/66/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1779991233145)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idZEuHdPYE/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1781794527357)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Black | #000000 | dark |
| Cherokee | #fdd79a | light |
| Guardsman Red | #b70004 | accent |

## Fonts

- Axiforma-Bold — asset _(custom)_
- Axiforma-Light — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idZEuHdPYE/w/1500/h/500/idSZKvAZub.jpeg?c=1bxid64Mup7aczewSAYMX&t=1781794527559)

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_Source: <https://brandfetch.com/mekongcapital.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._