# Mezcal Amarás

- **Website:** <https://mezcalamaras.com>
- **Primary alias:** `mezcalamaras.com`
- **Founded:** 2011
- **Employees:** 51+
- **Location:** Mexico City, Mexico City, Mexico
- **Company kind:** PRIVATELY HELD

## Description

Mezcal Amarás is a mezcal brand centered on the relationship between agave, the land, the sun, and the people who cultivate it. It presents its spirits as smooth and well-balanced, made through artisanal practices and, according to the brand, sustainable and natural methods. Its range includes Amarás, Amarás Reserva Especial, and Amarás Verde, with expressions made from agaves such as Espadín, Americana, Cupreata, and other varieties. Offerings include joven and reposado mezcals, as well as limited editions described as showcasing distinctive agaves and production processes. Flavor profiles range from light and floral to herbal and fresh, with vanilla, caramel, and richer agave notes also featured. The brand’s website provides information about mezcal varieties, nomenclature, manufacturing, recipes, and the production process, and promotes visits to its palenque. It also highlights collaborations with artists on changing labels and lists awards received by selected products. Amarás sells through its online shop and points of sale, with market options for the United States and Mexico.

## Industries

- 🍔 Beverages _(under Food and Drink)_
- 🍔 Food and Drink

## Links

- [instagram](https://instagram.com/mezcalamaras)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idJe7pIe3U/w/820/h/200/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1792000231682)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idJe7pIe3U/w/100/h/100/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1792000231783)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Cape Palliser | #986e45 | accent |
| Mine Shaft | #292929 | dark |
| Quarter Spanish White | #f6efde | light |

## Fonts

- var(--_font-styles---heading-families--h1) — asset _(custom)_
- Arial — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idJe7pIe3U/w/1500/h/500/idE_aB_Deg.jpeg?c=1bxid64Mup7aczewSAYMX&t=1732455560423)

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_Source: <https://brandfetch.com/mezcalamaras.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._