# Official X of Midmar Mile Event

- **Website:** <https://midmarmile.com>
- **Primary alias:** `midmarmile.com`

## Description

The aQuellé Midmar Mile stands as South Africa’s premier open water swimming event and holds the title of the world's largest. Annually hosted at the scenic Midmar Dam in KwaZulu-Natal, this iconic event has a rich history dating back to 1974, evolving from a local competition to an international phenomenon that attracts thousands of participants. The event caters to swimmers of all skill levels, from elite athletes to casual swimmers, promoting inclusivity and community spirit.

Scheduled for February 7-8, 2026, the 53rd aQuellé Midmar Mile will showcase not only the competitive swim but also charity challenges, emphasizing the event's focus on goodwill and support for various causes. The expansive schedule includes seeding events leading up to the swim, offering participants numerous opportunities to engage and prepare. With live entertainment and a festive atmosphere, the Midmar Mile is not just a race; it's a memorable weekend that unites families, friends, and swimming enthusiasts in celebration of sport and community.

## Industries

- 🏈 Sports _(under Sports)_
- 🏈 Sports
- 📊 Business and Consumer Services
- 🍿 Arts and Entertainment
- 🎸 Hobbies and Leisure _(under Hobbies and Leisure)_

## Links

- [youtube](https://youtube.com/live)
- [twitter](https://twitter.com/MidMar_Mile_)
- [instagram](https://instagram.com/midmarmile)
- [linkedin](https://linkedin.com/company/aquell)
- [facebook](https://facebook.com/MidmarMileOfficial)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idnpXdB45W/w/300/h/173/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1775664759153)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idnpXdB45W/w/399/h/399/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1775664759367)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Matisse | #136f99 | accent |
| Guardsman Red | #cc0000 | dark |
| Steel Blue | #6388c1 | light |

## Fonts

- Bevan — asset _(google)_
- Open Sans — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idnpXdB45W/w/1500/h/500/idpVMsJc0X.jpeg?c=1bxid64Mup7aczewSAYMX&t=1775664758979)

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_Source: <https://brandfetch.com/midmarmile.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._